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Badgeville Levels Up Gamification Design with Badgeville Visualize

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Enterprise leaders can now rapidly create engaging experiences for customers and employees with a new rich set of preconfigured gamification visualizations

REDWOOD CITY, Calif., Feb. 20, 2014 /PRNewswire/ -- Badgeville, The Behavior Platform and Global Gamification Leader, today announced the launch of Badgeville Visualize. The new collection of pre-configured gamification components and a toolkit for further customization is designed to help marketers and line-of-business managers build compelling engagement experiences across their digital ecosystem of web, mobile, and enterprise applications.

Gamification is rapidly growing as a key tool for marketers and line-of-business managers driving both customer loyalty and employee productivity. Gartner Research predicts that over 70 percent of Global 2000 firms will be using gamification this year. Badgeville's hundreds of global customers, from American Express and Oracle to Kendall Jackson and Samsung, are leading the way in the next generation of both customer and employee engagement.

"Badgeville is dedicated to making it easy for enterprise leaders to obtain the greatest results through their gamification programs by providing the right set of tools to launch faster, integrate easier, and iterate rapidly," said Ted Farrell, CTO, Badgeville. "Our global customers now have access to a library of pre-configured visualizations and this powerful toolkit to rapidly build rich and engaging gamification experiences in their applications."

Badgeville Visualize is comprised of a new Badgeville JavaScript SDK and a set of rich preconfigured visualizations for gamification design. With Visualize, web developers can leverage The Behavior Platform's features for their visualizations without having to write server-side code. Dozens of preconfigured visualizations are available to Badgeville customers today, including leaderboards, player missions, player profiles, player rewards, player mission progress, player mission tutorial, player cards, player header, and notifications.

In addition, the new Javascript SDK enables Badgeville customers to customize these preconfigured visualizations or even build new ones to meet the design needs of a website or application. They can be easily optimized for the mobile web, delivering a compelling experience to users wherever they go. The new JavaScript SDK allows page-side developers to build customized visualizations that map to the look and feel of any site or application.

About Badgeville
Badgeville, The Behavior Platform, is the world's leading cloud-based gamification technology. With hundreds of global customers, Badgeville brings Game Mechanics, Reputation Mechanics, and Social Mechanics to industry leaders and innovators including American Express, Oracle, Samsung, Bell Media, Kendall Jackson, Philips Electronics, and more. Founded in 2010, Badgeville is based in Redwood City, Calif., and has offices in New York and Europe. (To learn more follow @Badgeville or visit

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